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-Marie (@mariefayandre)
@sacca Oh, man. Talk about a brand emergency! RT @Mike_FTW Apparently HP stands for Honkie 'Puter http://bit.ly/7SmLcgThe hyperlinked video will take you to a YouTube video - that show's the webcam of an HP computer tracking/following a white woman, but not a black man. The black man states, "I'm going on record, and I'm saying it. Hewlett-Packard Compters are racist." Yes, it could be a number of variables like lighting, but... why is this happening? It will be interesting to see how much attention this video gets. Currently, there are 75,481 views of the video. Watch it for yourself.
MONK’S BLOOD, SPECIALTY CRAFT BEER IN A CAN: It’s Too Good to Keep Our Vow of Silence San Francisco, CA – The 21st Amendment Brewery today announced the release of its first ever, limited release, specialty beer in a can. Monk’s Blood is an 8.3% alcohol, dark Belgian-style ale brewed with eight malts, Belgian candi sugar, cinnamon, vanilla bean, dried local black mission figs and aged on oak for a flavor unlike anything you’ve ever had from a can. Brothers Nicolas and O’Sullivan (21st Amendment founders Nico Freccia and Shaun O’Sullivan) developed the beer as an homage to the monks of Belgium’s monasteries who have been brewing some of the world’s great beer for centuries. “During times of fasting, the monks subsist solely on beer, which they refer to as ‘liquid bread,’” notes Brother O’Sullivan. “Beer, quite literally, is in their blood,” he adds. The most sublime of the monk’s premium brews is dark like blood, rich and nourishing. Freccia and O’Sullivan traveled to Belgium to develop the recipe for this special beer, visiting small, traditional breweries in the hop fields of west Flanders, not far from the famous Trappist abbey of Westvletren. Notes Brother Nicolas, “Monk’s Blood is designed to pair beautifully with rich winter stews, creamy cheeses, unctuous desserts or just by itself, in a Belgian tulip glass, with a good book by the fire.” Monk’s Blood is available in cans and on draft starting this week at better bars and stores in your neighborhood. For up to date availability, events and promotions, visit 21A’s website at www.21st-Amendment.com. Insurrection Series Monk’s Blood is the first installment in our Insurrection Series, a limited edition, once-in-a-while, four-pack release of a very special beer that rises up in revolt against common notions of what canned beer can be. About 21st Amendment Brewery Who the heck are these guys? Hey, we’re Nico & Shaun. We live for great beer. In 1920, there were thousands of breweries across America making unique hand-crafted beer. The passage of Prohibition wiped out this great culture. After thirteen years without beer, the states ratified the 21st Amendment, ending Prohibition in America. At the 21st Amendment Brewery, we celebrate the right to brew beer, the freedom to be innovative, and the obligation to have fun.
ianb78 Thug behavior encouraged in Eugene. Bl[o]unt with a TD run, but Beavers still lead 30 - 28 in the #civilwar #gobeavsImages, opinions, conversations, scores, players names, everything was posted on twitter in an easy-to-follow layout thanks to the hashtag theme #gobeavs and #goducks. The Bend Bulletin featured a Beavers/Ducks Civil War Live Tweet Stream where I saw it all play out. Related goodies: The December '09 Social Media Hot Topic List via 10e20, featuring College Football
More than 130,000 advertising professionals have lost their jobs in this “Great Recession.” Lemonade is about what happens when people who were once paid to be creative in advertising are forced to be creative with their own lives.Lemonade will be screening in Detroit on December 17. But, they are still searching for support to complete the film. If you are interested, please visit the Contact tab on Lemonade's website. Until then, enjoy the Lemonade Trailer. Other goodies: The power of Twitter and Lemonade "An Open Letter to Michael Moore" posted on Please Feed The Animals
His platinum-plated persona may be less lustrous for declining to cooperate with police, but Tiger Woods will take a huge hit to his wallet if he doesn’t come clean to fans about his Florida car crash, say Boston sports and entertainment crisis managers. “He’s making it look like he has something to hide,” said Hub public relations maven Peggy Rose. “If he made a mistake, admit it and move on. How he reacts now will determine his future image.” - Boston HeraldTiger Woods is one of the most beloved, admired, respected, clean-cut, boring public personalities we have in the U.S. these days. Few could have imagined that he'd suddenly be the center of an ambiguous story involving crashing into fire hydrants and using golf clubs for things other than golf. Woods has decided to deal with the situation by 1) not cooperating with police and 2) issuing cryptic statements such as, "I'm human and I'm not perfect... This is a private matter." That's only going to make us more curious, Tiger. Was it drugs? Was it domestic abuse? If so, did you hit her first or did she hit you? Things are especially curious because two days before the fire hydrant made contact with the SUV, The National Enquirer ran a story alleging that Tiger was having an affair with a nightclub hostess named Rachel Uchitel, who had travelled to Australia to be with him just the previous week. Woods did not issue an immediate denial. Does that mean the story was true? Of course not. But many people will see it that way. Does the golfer's reticence mean he was driving drunk after getting into a physical altercation with his wife due to the public revelation of his affair? Certainly not. But many people will see it that way. Start talking, Tiger!
"This is the first 'Twitter holiday,'" said Hayes Davis, Founder and CEO of Appotize, the parent of CheapTweats. "This is the time where people are going to leverage this tool and the real-time nature of it." Retailers are taking the concept of "real time" seriously. One trend among vendors is offering deals "for a limited time" -- in some cases, as little as an hour -- to get consumers to jump at the offers.Read the story at the New York Post.
Read it at http://www.stumbleupon.com/s/#2tM0Px/www.good.is/post/digital-world-explorer/.As a graduate student in Papua New Guinea, Michael Wesch studied how the introduction of books and literacy changed government and society. Now, as a professor of cultural anthropology at Kansas State University, Wesch examines how digital media is changing human interaction. His YouTube video “Web 2.0 … The Machine is Us/ing Us,” has been viewed more than 10 million times and he has won several awards for his cutting edge work and his teaching. GOOD talked to Wesch about the dark side of social media, how Anonymous helped the protesters in Iran, and how we can prevent augmented reality from going wrong.
One of the most intriguing facets of Jefferson life is the name of its newspaper - The Jimplecute. Billing itself as the fifth oldest newspaper in the state, the Jimplecute’s name has prompted an untold number of questions and more than a few “answers” as to the origin of the name. It’s doubtful, however, that anyone will ever know the answer since the publisher who chose the name left no clue as to its origins.Read the rest at http://www.jimplecute.biz/history.htm. Here's another good one -- The White Settlement Bomber, also from Texas. And we can't forget the Sisters Nugget, in Sisters, Oregon. Maybe it's a bad idea to give your paper a cute name -- news is Serious Stuff, after all. But what does the "Star Tribune" even mean? The "Daily News" is too straightforward -- you might as well call it "The Newspaper." We're seeing some more creativity in new online newspaper names -- The Daily Beast, for example. I like their tagline, too: "Read this, skip that." Which no doubt has applied to newspapers since their inception, the catchy-named ones notwithstanding.
In other words, blogging is now a diverse, popular and successful enterprise that covers a multiplicity of online writers, from extensive Twitterers to self-described Mommybloggers to tightly written, up-to-the-minute, smartly edited online publications like this one--a "professional blog" by Technorati standards. And it's in that last sense that blogging is becoming a farm system for future journalists, who are apparently riding out the economic downturn pretty well (on average, at least). Think about that for a moment, and then remember how many traditional journalism jobs have been lost over the same period. So here's the radical suggestion: Let's redefine what blogging means. If you're writing self-absorbed or inexpert opinions about the minutiae of daily life, without hyperlinks, fact checks or any pretense at engaging with the news, you're a blogger. You probably fall into the lower categories of pay in the Technorati survey if you in fact make any money at all. But if you're a writer for an online publication, one that takes real-time stories, updates them as events unfold, reference your quoted facts, break stories and produce original writing then shall we just say you're a journalist? An online one, but a journalist all the same.
This Saturday, Oct. 24, Portland will join with Tokyo, London, Buenos Aires and hundreds of cities worldwide in displaying the number 350 on shop windows and T-shirts and in every other conceivable shape,size and form. People will form “350” in human chains, hang “350” banners from rooftops, and run 350-meter races. The Masai Mara tribe is even planning a traditional “350 Jumps” ceremony in rural Kenya. And on the banks of the Willamette River, hundreds of kayaks and canoes will form a massive “350” before joining a larger rally at Pioneer Courthouse Square.Three-hundred and fifty what? Last year, a NASA climatologist a report concluding that a majority of climate scientists agree that 350 parts per million is the maximum safe level of carbon dioxide in the earth’s atmosphere. Draft treaty proposals for the upcoming climate summit in Copenhagen currently use that figure. The global rallies are a way for concerned humans to “tell the delegates in Copenhagen as well as Obama to keep the number in” says Bill McKibben, founder of 350.org, the organization behind the rallies. Read more at http://wweek.com/editorial/3550/13230/.
In the Maldives, ministers in scuba gear met on the sea bed to draw attention to the dangers of global warming for the island nation.
President Mohammed Nasheed and 13 other government officials submerged and took their seats at a table on the sea floor -- 20 feet (6 meters) below the surface of a lagoon off Girifushi, an island usually used for military training. With a backdrop of coral, the meeting was a bid to draw attention to fears that rising sea levels caused by the melting of polar ice caps could swamp this Indian Ocean archipelago within a century. Its islands average 7 feet (2.1 meters) above sea level.
It's been a rough year out there and we know you've had to be more creative than ever with limited budgets and resources—we can't wait to see your amazing work and celebrate your remarkable successes.Enter at www.maxaward.org by Friday, January 15th (early deadline) or Friday, January 22nd, (late deadline entries). Mark your calendar now for the MAX Event: February 25, 2010 • 4:00- 7:00 p.m. Ziba Auditorium • 810 NW Marshall in Portland, OR
The F.T.C. said that beginning on Dec. 1, bloggers who review products must disclose any connection with advertisers, including, in most cases, the receipt of free products and whether or not they were paid in any way by advertisers, as occurs frequently. The new rules also take aim at celebrities, who will now need to disclose any ties to companies, should they promote products on a talk show or on Twitter. A second major change, which was not aimed specifically at bloggers or social media, was to eliminate the ability of advertisers to gush about results that differ from what is typical — for instance, from a weight loss supplement.
"So it seems a lot of people love Oregon Chai as much as we do. Due to a wonderful, overwhelming response for free samples, this promotion has ended...for now. Keep your eyes open for future offers from Oregon Chai. And in the meantime, visit your local market or oregonchai.com to get your hands on some 'me time.'"
Community forums and newsletters sent home in backpacks are so old school. You want to find out whether stewed tomatoes are on tomorrow's lunch menu? Check out the district's latest tweet. How about the date for the next school board meeting? Look on Facebook. Don't like a school district decision? Post a comment.
It’s an interesting read that offers a lot of value for those starting in social media from square one. But despite the beginner’s focus, the book offers some great tips for even the most experienced marketers out there. Here are my highlights from the book. Overall, this is a great book for individuals and especially businesses ready to get into the world of online social media marketing because it provides a great primer into this new and growing culture and community.The book is not available until November 2009, but until then you can download Chapter 4 as a .pdf on No Starch Press linked above. My favorite part... reading author Darren Barefoots' blog along with the other 10,000 other daily viewers of darrenbarefoot.com.
1. Wiki (131,383 page hits per day) 2. The Beatles (111,896) 3. Michael Jackson (79,734) 4. Favicon.ico (78,077) 5. YouTube (72,318) 6. Wikipedia (52,542) 7. Barack Obama (49,401) 8. Deaths in 2009 (48,758) 9. United States (46,545) 10. Facebook (42,679) 11. Current events portal [http://en.wikipedia.org/wiki/Portal:Current_events] (40,962) 12. World War II (29,736) 13. Twitter (28,511) 14. Transformers: Revenge of the Fallen (28,395) 15. Slumdog Millionaire (26,755)Read the rest here at TechXav.
DON'T confusing publicity with marketing ...People who think they understand the value of publicity may treat it as merely another appendage of advertising or marketing. In fact, the two are completely distinct; even with an already-existing marketing or advertising strategy, publicity requires a separate, yet parallel, strategy altogether. ...Appearing in an ad means simply that you have enough money to gain access to a certain club (Vogue, Forbes, etc.) to court customers. Successful publicity, by contrast, means that the club has chosen you. This perceived third-party endorsement makes all the difference... As different as the effects of these two approaches are, so too are the strategies that make each successful... A media placement, on the other hand, must provide information of such intrinsic value that the consumer not only a) becomes aware of the brand but b) personally identifies with it and c) accepts it as quintessential.No doubt Larsen hopes these two write-ups of his little party aren't accepted as "quintessential." Truly there is such a thing as bad publicity, especially when your negative image is placed prominently in a high-brow magazine AND general audience newspaper.
Yes, it’s true. I now officially own the marketing guru himself Seth Godin. After spending just over $10, I now own Seth Godin along with a copy of “The Little Book of Marketing Secrets.” While I might never be able to read “The Little Book of Marketing Secrets” because of it being no bigger than my thumb, I already feel smarter and full of confidence. This is what a 5.375″ action figure of Seth Godin does to you. It makes you feel like a champ.Seth Godin would be pleased to know that he was in good company. To the left of him was an action figure of Jesus and to the right of him, Albert Einstein himself.
"Many in the flak community are trying to turn blogs into just another media outlet. They're not. Instead, they are a terrific home for the remarkable. Make stuff worth talking about first. Then talk about it."
The Dutchtub was invented and designed by Floris Schoonderbeek (born 1979). He makes his work to inspire people to live the public outdoor space. One way is the wood fired hot tub which he calls, dutchtub. The dutchtub creates the opportunity to take a nice warm bath anywhere in the world, as long there’s water and wood.The dutchtub company is just starting to takeoff, and currently they're only making them in Holland, so the S&H ups the price but not for long. Distributors are popping up around the Globe more and more this year, including Campbell Consulting's residence: Bend, Oregon! Fred Voss is the man you want to know in Bend to get the dutchtub 411.
"Today, the Google-Facebook rivalry isn't just going strong, it has evolved into a full-blown battle over the future of the Internet—its structure, design, and utility."In the linked article above, Vogelstein challenges my mental image of the Internet and creates not just one circle with the word "Internet" written in the middle, but maybe two - Facebook as the second Internet.
"It was, potentially, an enormous source of personal data. Internet users behaved differently on Facebook than anywhere else online: They used their real names, connected with their real friends, linked to their real email addresses, and shared their real thoughts, tastes, and news. Google, on the other hand, knew relatively little about most of its users other than their search histories and some browsing activity."Throughout the article, Larry Page (Google) is burned and also praised because of his business moves, and Mark Zukerberg (Facebook) is called-out of for his age (25) and once famous business cards that read "I'm CEO... B*%@H." The negatives of each are stated... Google having access to only public information, and Facebook having heaps of information that they can't capitalize on. Overall, a great recap of their past battles together and separate, and the ones that are undoubtedly to come.
Portland's brewpubs know how to do beer and do it well. But food? Not so much... But the new kid on the block, a huge, big-game-themed outpost of Bend's Deschutes Brewery, makes tasty pub grub. Some of the offerings can seem a bit effete for a beer hall (the Grilled Pear and Goat Cheese pizza with optional duck prosciutto?), but it's actually refreshing to see a pub menu with well-thought-out dishes befitting the excellent beer.The writer also praises the pub for its happy hour and hangout factor. (And in the Portland Business Journal yesterday, Deschutes Brewery got a nod for its social media marketing.)
Never require anyone to use Facebook to interact with you in a particular way. For example, always make the same content available in an open format elsewhere.
Never require anyone to use Facebook to interact with their peers in a particular way. That is to say, don't make your part of Facebook into an exclusive club.
Always look for ways to pull people out of the lobster trap and into the greater connective commons. Use Facebook as an entry point into other, more broadly connective media, never the other way around.
Never develop content only for Facebook. This is a corollary of #1, but warrants emphasis.
Always work to make your network's social maps more generally visible. In other words, one of Facebook's strong features is being able to meet friends of friends. In the case of your networks, don't let Facebook be the only place that happens.
Never confuse Facebook with the social networks off of which it feeds. For example, don't name your social networking projects after Facebook or other media. Name them after the groups of stakeholders you are trying to empower.
Always be especially disciplined in your thinking where peer pressure is at work. Keep in mind how you are influencing people by virtue of the connections you're fostering.