A blog by Campbell Consulting Group, based in Bend, Oregon.

Wednesday, September 2, 2009

What kind of action figure will you be?

There are multiple reasons why you should check out this post at Welcome to L.A. about personal branding. 1) It's funny. 2) It discusses Seth Godin. If you are not a Seth Godin groupie, you should be. 3) It should make you think about how you leverage your personality to build a brand you can capitalize on. And it makes you think about how your personal brand may live on after you do.
Yes, it’s true. I now officially own the marketing guru himself Seth Godin. After spending just over $10, I now own Seth Godin along with a copy of “The Little Book of Marketing Secrets.” While I might never be able to read “The Little Book of Marketing Secrets” because of it being no bigger than my thumb, I already feel smarter and full of confidence. This is what a 5.375″ action figure of Seth Godin does to you. It makes you feel like a champ.
Seth Godin would be pleased to know that he was in good company. To the left of him was an action figure of Jesus and to the right of him, Albert Einstein himself.
Read the rest here. Or you may want to check out the whole blog, good stuff abounds.
-Adrianne (@msfener)