A blog by Campbell Consulting Group, based in Bend, Oregon.

Wednesday, December 30, 2009

Bon Voyage Cinder Cone Red

Cinder Cone's Last Run January 5th @ 6PM Deschutes Brewery Pub 1044 Bond St., Bend Farewell to Cinder Cone Red. Join Deschutes Brewery as we toast a fond farewell to Cinder Cone Red this year, and making way for the Red Chair NWPA. Are you clutching your hair and screaming “WHY!?” Well, we’d love to bottle and distribute every beer we come up with, but if we tried that our team would be the ones screaming. Come give us your own words of farewell on our “Memorial Wall” and enter to win some great raffle prizes, including ski lift tickets, lodging, beer and more. Learn about Cinder Cone Red here on the Deschutes Brewery website. For more information call 541.385.8606 or catch @DeschutesBeer on Twitter. Cheers!
-Marie (@mariefayandre)

Tuesday, December 29, 2009

Interactive Social Media World Map

From an article featured in The Independent (UK), The social networking phenomenon that is taking over the world country by country, Vincenzo Cosenza is introduced, the man behind Vincos Blog. He has created an insightful map into the global world of social media, specifically Facebook (shown as light green). Vincenzo Cosenza's interactive World Map of Social Networks in December 2009 can be seen here.
-Jacq (@jacqsmith)

Monday, December 21, 2009

HP Webcam YouTube Video

We just saw a 'Brand ER' tweet about Hewlett-Packard Development Company, L.P. (HP), and we hope HP saw it too! It's crunch time - give the people an answer!
@sacca Oh, man. Talk about a brand emergency! RT @Mike_FTW Apparently HP stands for Honkie 'Puter http://bit.ly/7SmLcg
The hyperlinked video will take you to a YouTube video - that show's the webcam of an HP computer tracking/following a white woman, but not a black man. The black man states, "I'm going on record, and I'm saying it. Hewlett-Packard Compters are racist." Yes, it could be a number of variables like lighting, but... why is this happening? It will be interesting to see how much attention this video gets. Currently, there are 75,481 views of the video. Watch it for yourself.
-Jacq (@jacqsmith)

21st Amendment Monk's Blood

Monk's Blood is out! A crafty Belgian in a can from our client 21st Amendment. Brewed with oak, vanilla and figs and packs an impressive 8.3% ABV punch. (PS -- If you like the brew, follow them on Twitter @21stAmendment.)

MONK’S BLOOD, SPECIALTY CRAFT BEER IN A CAN: It’s Too Good to Keep Our Vow of Silence San Francisco, CA – The 21st Amendment Brewery today announced the release of its first ever, limited release, specialty beer in a can. Monk’s Blood is an 8.3% alcohol, dark Belgian-style ale brewed with eight malts, Belgian candi sugar, cinnamon, vanilla bean, dried local black mission figs and aged on oak for a flavor unlike anything you’ve ever had from a can. Brothers Nicolas and O’Sullivan (21st Amendment founders Nico Freccia and Shaun O’Sullivan) developed the beer as an homage to the monks of Belgium’s monasteries who have been brewing some of the world’s great beer for centuries. “During times of fasting, the monks subsist solely on beer, which they refer to as ‘liquid bread,’” notes Brother O’Sullivan. “Beer, quite literally, is in their blood,” he adds. The most sublime of the monk’s premium brews is dark like blood, rich and nourishing. Freccia and O’Sullivan traveled to Belgium to develop the recipe for this special beer, visiting small, traditional breweries in the hop fields of west Flanders, not far from the famous Trappist abbey of Westvletren. Notes Brother Nicolas, “Monk’s Blood is designed to pair beautifully with rich winter stews, creamy cheeses, unctuous desserts or just by itself, in a Belgian tulip glass, with a good book by the fire.” Monk’s Blood is available in cans and on draft starting this week at better bars and stores in your neighborhood. For up to date availability, events and promotions, visit 21A’s website at www.21st-Amendment.com. Insurrection Series Monk’s Blood is the first installment in our Insurrection Series, a limited edition, once-in-a-while, four-pack release of a very special beer that rises up in revolt against common notions of what canned beer can be. About 21st Amendment Brewery
 Who the heck are these guys? Hey, we’re Nico & Shaun. We live for great beer. In 1920, there were thousands of breweries across America making unique hand-crafted beer. The passage of Prohibition wiped out this great culture. After thirteen years without beer, the states ratified the 21st Amendment, ending Prohibition in America. At the 21st Amendment Brewery, we celebrate the right to brew beer, the freedom to be innovative, and the obligation to have fun.
-Campbell Consulting (@ccgpr)

Thursday, December 17, 2009

Deschutes Brewery Chefs' Challenge

Monday evening. Portland, Oregon pearl district. A crowded bar. Someone yells out “Go Ducks!” Sound like a football game? Think again. It was the first ever Deschutes Brewery Chefs’ Challenge, held at the Portland pub and featuring some of the town’s best chefs competing for the title of best food and beer pairing of the evening. The Ducks comment? In response to course number three – “housemade duck and hazelnut sausage with cranberries” presented by Chef Adam Berger of Ten 01. This very special event was a fundraiser for Morrison Child and Family Services, which serves children who have suffered trauma, and Deschutes shut down its Portland location for the evening. Chefs from around the city gathered and a literal sea of white coats filled the front and back kitchen. Guests were initially greeted by passed hors d'oeuvres prepared by Deschutes Brewery’s executive chef Jeff Usinowicz. Each time a server passed our table, our group played dumb – “Oh, lovely! An ale pretzel with a warm chanterelle mushroom taleggio cheese sauce? We’d LOVE one (although we’d already had three each).” Also passed around was a surprisingly smooth Cortes Island Oyster on the half shell – sitting beautifully underneath both fish eggs (tabiko caviar) and a raw quail egg, along with a hop-infused ponzu sauce. Jeff rounded off the first course with hop and lime marinated wild gulf prawns: another dish of which we finagled more than one round. Cascade Ale was the perfect crisp, citrusy beer to pair with all this wonderful seafood. Next up, Chef Pascal Chureau of Fenouil served a rabbit loin crepinette, a dense, rich meat over a risotto sweetened with maple syrup and bourbon gastrique. Paired with the Bavarian-style Miss Spelt Hefeweisen, whose banana and bubblegum (yes, bubblegum) undertones complemented the sweetness in the dish. Chef Adam Berger’s duck dish came up next, as the crowd became more animated – helped in part by the pairing with Dubel Ale. This 6% alcohol ale, with its dried fruit aromas, is one the brewery’s been experimenting with for awhile. It was a great match with the duck and hazelnut sausage. With the next course, the beer became more intense with the Long Shadow Black IPA, with its piney citrus background, hoppy undertones and opaque color. It contrasted sharply with the smoked trout, leek and potato mason jar pie created by Chef Paul Bachand from Farm to Fork. A bridge between the beer and the pie was made with a bright herb and winter radish salad. Everyone got excited when the next round of beer showed up on the table – it was the beloved Jubelale, made even better through a delectable pairing by Chef Kurt Spak of Alba Osteria. Spak served up agnolotti al plin with Oregon black truffles. Don’t know what that is? We didn’t either, so we whipped out the trusty smart phone and looked it up. Apparently the term means “tiny pasta”, so that wasn’t very helpful, but these veal and pork stuffed tidbits won over our taste buds without any explanation needed. What’s between a custard and a soufflĂ©? Nostrana Chef Cathy Whims’ cauliflower sformato with Oregon black truffles. Full of French influence from the Piedmonte region, this buttery, warm treat was the perfect match to another Deschutes favorite – the Obsidian Stout. Just when we thought it couldn’t get any better, the dessert came – prepared by Deschutes Brewery pastry chef Jill Ramseier. OMG. Sweet and salty peanut butter bon bon with root beer meringue, we love you. A chocolate butterfly fluttered above the plate. One member of our table received a dessert with a broken wing. Our table almost broke into the Mr. Mister song from the 80s, “Broken Wings” – but we refrained (mostly). This wonderful denouement was complemented by – what else - The Abyss. So, who won this thing anyway? It was a VERY hard call. In fact, one of the judges for the event exclaimed when the fourth course came out – “I didn’t think I had any more love to give!” Judges and guests alike were amazed at the wonderful pairings that came out of the kitchen. The judges – Gary Fish of Deschutes Brewery, Amy Faust of the Wolf 99.7, Cole Danehower of NW Palate Magazine, Alan Kropf of Mutineer Magazine and John Foyston of The Oregonian – were “utterly amazed” by the “wonderfully composed dishes which played off each of the beers.” But, in the end, decisions had to be made. #1 Alba Osteria
 #2 Nostrana 
#3 Fenouil But that’s not really the end! The People’s Choice award was also given, and included all of our table’s top choices. Guess we weren’t the only ones! #1 Farm to Fork
 #2 Nostrana 
#3 Fenouil Thank you to everyone who helped to make this a tremendous event. We decided it wouldn’t be such a bad job to have to do this every night!
For additional photos, taken by Optic Truth the night of the event, visit Optic Truth's website.

Wednesday, December 16, 2009

Viral Video Success for a Good Cause

Vanksen USA created The Big Warm Up, a video for their client Lands' End, to help collect winter coats for the 8,000 homeless in Boston. The video became such the success that Lands' End teamed up with SEARS to take the campaign national. Via social media the video spread so quickly that it even became a commercial: Here's the personalized video link you want to send to your friends. Enjoy,
-Jacq (@jacqsmith)
Sources: Ragan.com via a RT by @PRtini Vanksen Culture Buzz

Monday, December 7, 2009

College Football live on Twitter via hastags

I know this is not my area, at all. I actually laughed when I typed out 'College Football' in the title of this post. But, I'm not trying to pretend I know team names, scores, the players, or anything related to college football, other than the impact it's had within social media. For almost the first time, I watched an entire college football game, and enjoyed it. Not in person. Not on cable. Not on a television. Not streaming live on my Mac. But, via Twitter I watched the Oregon Civil War Game - Oregon State University vs. University of Oregon. The Beavers vs. The Ducks. All Oregonians know what happened, but I saw the game unfold through the tweets of fans on both sides. It seemed every minute a new post would appear, and when something controversial happened (LeGarrette Blount entered the field after half-time) the tweets were streaming in withing seconds of each other. It was hilarious...
ianb78 Thug behavior encouraged in Eugene. Bl[o]unt with a TD run, but Beavers still lead 30 - 28 in the #civilwar #gobeavs
Images, opinions, conversations, scores, players names, everything was posted on twitter in an easy-to-follow layout thanks to the hashtag theme #gobeavs and #goducks. The Bend Bulletin featured a Beavers/Ducks Civil War Live Tweet Stream where I saw it all play out. Related goodies: The December '09 Social Media Hot Topic List via 10e20, featuring College Football
-Jacq (@jacqsmith)

Wednesday, December 2, 2009


Lately, I've seen some really amazing movies at my local independent theater including The Boys Are Back, and An Education. Both films brought me to tears, and made me smile in the end. Yesterday (sadly, yes - just yesterday I discovered this), I came upon a trailer that evoked a similar sense of quality and feelings of truth. I see this film as accurate and relevant to our current economic times - and may become the inspiration that some have been searching for.
More than 130,000 advertising professionals have lost their jobs in this “Great Recession.” Lemonade is about what happens when people who were once paid to be creative in advertising are forced to be creative with their own lives.
Lemonade will be screening in Detroit on December 17. But, they are still searching for support to complete the film. If you are interested, please visit the Contact tab on Lemonade's website. Until then, enjoy the Lemonade Trailer. Other goodies: The power of Twitter and Lemonade "An Open Letter to Michael Moore" posted on Please Feed The Animals
-Jacq (@jacqsmith)