Check out this great hit for Deschutes Brewery that appeared in Beer Examiner last week! It's an
article about Deschutes Brewery's new beer, Mirror Mirror, a premium aged beer that uses a wax seal to prevent oxidation.
Most food and beverage labels warn with “Best Before” dates implying that the product is not at its finest upon “expiry.” Craft brewers are once again changing the paradigm.
Read the Deschutes Brewery notes on its latest release, Mirror Mirror. “Best if consumed after April 2010.” At 11.5% and 30 Bittering Units (relatively low) this malt-emphasized oak aged barley wine is more in the style of English barley wines than the hoppier American version...
What I’m about to tell you will probably be one of the most important reasons why this beer will rise in quality and popularity. The bottle closure is sealed with wax.
This may seem insignificant, but it’s a very big deal to those who collect, age and savor beer.
Read the rest here.
-Campbell Consulting
